Job Description
The Digital Content Producer is responsible for developing and producing content for the ILR School’s varied digital platforms. This person will investigate themes, topics and events with people from across the school to design, edit, and publish stories that express the school’s identity, engage with our diverse audiences, and further marketing and communications strategies. They will use all the media they need to tell our stories, strategically using copy, images, video, social media, etc. The Digital Content Producer reports to the Marketing Director and collaborates with Marketing and Communications teams and stakeholders to represent and promote the ILR School.Cornell communicators share a mission to enhance and preserve the university’s brand and reputation as a top research institution and a leader in higher education, and to support and promote critical programs that serve the university’s teaching, research, and public engagement mission.Communication services are carried out through a matrixed organizational system in which University Relations houses the departments of News (Cornell Chronicle), Media Relations (pitching and servicing media requests), Brand (cornell.edu, multimedia production, brand management and governance), Strategic Communications (communications plans, key messaging, social media management), and Cornellians (digital alumni publication).
Responsibilities + Skills
Familiarity with analytics tools (preferably Google Analytics), and SEO practicesAbility to deliver and receive feedback with diplomacy, empathy, and confidenceCommitment to effectively work and interact respectfully to foster a diverse and inclusive environment
Education
Excellent judgment in sensitive and confidential situations, and the ability to follow established protocolsAbility to prioritize multiple projects in a busy environment with flexibility, accuracy, efficiency, and attention to detail
Experience