Job Description

Directs a comprehensive product strategy from product conception and definition through end of life. Functions as a central resource with design, process, manufacturing, quality, test, marketing, and distribution as the product(s) and/or product line(s) move through their lifecycle. Formulates and executes long-term roadmaps for cost/profit control. Promotes use of new technologies and industry-leading trends. Directs those involved in the design, modification, and evaluation of all phases of a specific product or group of products. Involvement lasts throughout all stages of a product’s lifecycle including modifications, upgrades, and maintenance of the product or product line. Principal Duties and Responsibilities:Identifies gaps in market based on complex analyses of market, customer, technology, and other ecosystem demands and provides this information to guide design conversations.Leads team collaboration in the creation of business cases and validates cases for development of a new, complex product to ensure they are appropriate given business direction and asks appropriate questions to understand relevance of program to roadmap.Markets new and complex products and technologies through technical marketing opportunities such as conferences, congresses, and direct customer contact and drives product launch efforts.Prepares and delivers highly complex technical presentations regarding a product roadmap that explains and demonstrates products managed to customers.Translates customer feedback and external environment into potential changes for the differentiated product roadmap and communicates this to senior leaders.Directs and oversees the development of highly complex products or new products areas and services, independently; maintains communication with individuals across functional teams.Completes product development and definition activities for a new or highly complex, owned product, including determination of cost and impact, and interacts with sales team to generate forecasts.Holds self and team(s) accountable for remaining up to date on competitors, technological advances, and the product ecosystem and taking the lead on development and design innovation of new and complex products to articulate differentiation of products to customer and identify trends.