Job Description
The Director, Global pep+ Communications is an expert in sustainability communications with deep experience work on agriculture, climate, packaging and water communications or in other roles. They will play a key role on a high-visibility cross-functional team, responsible supporting the design of PepsiCo’s Sustainability Communications strategy and leading the execution of external and internal communications, as well as partnering with the R&D, PPGA (Public Policy, Government Affairs), and Social Impact & Foundation Communications teams.Responsibilities:Reporting to the Senior Director, Global pep+ Communications, the Director, Global pep+ Communications will:Help set and support an external Communications (earned and owned) strategy that advances our sustainability agenda, including leading press engagement on agriculture, climate, packaging and water with influential, global-reaching and North American media, both reactively and proactively.Inform and support an innovative, global internal Communications strategy in partnership with the Global Internal Communications team to drive awareness and understanding of our pep+ sustainability agenda with all PepsiCo associates, from frontline to executive.Proactive story-mining with global, local, and third-party partners to identify, develop and publicize examples of PepsiCo’s action and progress towards our pep+ goals in external channels.Support the development and execution of an executive visibility strategy that positions our Chief Sustainability Officer, and other key executives as thought leaders, including overseeing social media strategies.Co-develop content that will drive engagement, bolster PepsiCo’s reputation, and establish PEP executives as thought leaders in relevant Sustainability and business, including but not limited to bylines, podcasts, videos, speaking platforms, event sponsorships and activations, etc.Support the development and timely delivery of pep+ messaging and communication tools to global and North American Corporate Affairs colleagues and other internal stakeholders to drive consistency across all channels and geographies.Be a critical advisor on external strategies, media responses and materials related to sustainability from market and brand teams to ensure alignment to global narrative and mitigate risks.
Responsibilities + Skills
Education
Bachelors degree
Experience
Previous sustainability PR/communications experience a must; experience working in or supporting Sustainability, CSR, ESG, and/or in a related field or organization required.10+ years in a dynamic news-making environment with proven experience in generating positive media coverage; experience with crisis management, always with a sustainability lens.